Our principles

Be You. Be Bayer.

We’re visionaries, driven to solve the world’s toughest challenges and striving for a world where “Health for all, Hunger for none” is no longer a dream, but a real possibility. 


We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. 


There are so many reasons to join us. But if you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.



Our employer branding principles:


Human and emotive

We seek to create an emotional connection by speaking to individuals’ motives – what fundamentally drives them – and by sharing personal stories behind the visionary work we do and the global impact we have.


Open and inclusive


Open and inclusive

Our language speaks to every individual equally, because we value creating an environment that empowers people to bring their full selves to work.


Optimistic and authentic


Optimistic and authentic

The stories we share uplift and motivate us. We express our passion and curiosity for the work we do – and how we get it done. We are on a journey, and our best defines our future.

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Segmented and personal


Segmented and personal

We adapt the essence of our messaging to resonate with whom we’re addressing, so that we make deeper, more meaningful connections.


Want to know how? Find the guided Bayer Candidate Persona Toolkit here that helps you identify and understand your most critical talent segments better.








The Bayer Persona Toolkit
This toolkit can help to choose the EVP elements that are most appropriate in your market