Digital Channels

Digital Channels embodies the strategy for digital media.

Together with a regulatory framework the Digital Channels provides the necessary context and support to ensure Bayer is consistently and properly represented worldwide, on all devices, internally and externally.

Related rules & applications

Digital Applications (Live Comm)

Digital Advertising

Websites

Plan, design, build great websites using standard templates.

Social Media

The definitive guide to using social media networks in online communications at Bayer.

Mobile Apps

Find out how to plan, design, develop and publish apps for mobile devices.

Community Engagement

Learn about Bayer’s approach to community engagement across any channel.

Reporting & Analytics

As a data-driven organization, it’s essential to harness actionable insights. Read more about Reporting & Analytics.

Paid Media

Build and plan a successful paid promotion plan.

Virtual Assistants

Find out how they work, what use they are and how to get started.

E-Learning

Plan, design and develop e-learning and web-based training programs.

Intranet

Learn more about BayerNet, Yammer, MS Teams, Sharepoint, Outlook and other tools that make up Bayer’s Intranet.