This website (hereinafter the “Website“) is provided by Bayer Aktiengesellschaft (hereinafter “us” or “we”). For further information regarding the provider of the Website, please refer to our imprint.
Information on other selected non-Website related data processing activities performed by us and all of our affiliates in Germany (e.g. when you give us a business card or we collect your data from publicly available sources) can be found in the privacy information for selected specific processing activities.
A. Handling of personal data
In the following we wish to provide you with information on how we handle your personal data when you use our Website. Unless otherwise indicated in the following chapters, the legal basis for the handling of your personal data results from the fact that such handling is required to make available the functionalities of the Website requested by you (Art. 6(1)(b) General Data Protection Regulation).
I. Using our Website
1.Accessing our Website
When you call up our Website, your browser will transfer certain data to our web server. This is done for technical reasons and required to make available to you the requested information. To facilitate your access to the Website, the following data are collected, briefly stored and used:
date and time of access
time zone difference to Greenwich Mean Time (GMT)
content of request (specific site)
status of access/HTTP status code
transferred volume of data
website requesting access
browser, language settings, version of browser software operating system and surface
Moreover, to protect our legitimate interests, we will store such data for a limited period of time in order to be able to initiate a tracking of personal data in the event of actual or attempted unauthorized access to our servers (Art. 6(1)(f) General Data Protection Regulation).
2. Setting of cookies
a) What are cookies?
This Website uses so-called “cookies”. Cookies are small text files that are stored in the memory of your terminal via your browser. They store certain information (e.g. your preferred language or site settings) which your browser may (depending on the lifespan of the cookie) retransmit to us upon your next visit to our Website.
b) What cookies do we use?
We differentiate between two categories of cookies: (1) functional cookies, without which the functionality of our Website would be reduced, and (2) optional cookies used for e.g. website analysis and marketing purposes. The following tables contain a detailed description of the optional cookies we use:
|Purpose and content||Lifespan||On/Off|
Website analysis with Google Analytics:
c) Subject to your consent
We only use optional cookies if we have obtained your prior consent (Art. 6(1)(a) General Data Protection Regulation). Upon your first access to our Website, a banner will appear, asking you to give us your consent to the setting of optional cookies. If your consent is given, we will place a cookie on your computer and the banner will not appear again as long as the cookie is active. After expiration of the cookie’s lifespan, or if you actively delete the cookie, the banner will reappear upon your next visit to our Website and again ask for your consent.
b) How to prevent the setting of cookies
3. Website Analysis
4. Use of contact forms
You can contact us directly via the contact forms available on our Website. In particular, you may provide us with the following information:
Name, surname and title
Contact data (e.g. e-mail address)
We collect, process and use the information provided by you via the contact forms exclusively for the processing of your specific request.
5. Information on side effects and quality complaints
This Website is not intended or designed for communications regarding side effects, lack of therapeutic effect, medication errors, grey market products/counterfeit medicine, incorrect or off-label use, quality complaints and/or other issues regarding the safeness or quality of Bayer products. If you wish to report side effects or make a quality complaint, please contact your health care professional (e.g. physician or pharmacist), your local health authority, or use our Website for the report of undesirable side effects.
If you nevertheless report to us undesirable side effects or other issues regarding the safeness or quality of Bayer products, we will be legally bound to deal with your communication and may have to contact you for clarification purposes. Subsequently, we may have to notify the competent health authorities of the issues reported by you. In this context, your information will be forwarded in pseudonymized form, i.e. no information by which you may be directly identified will be passed on. We may also have to forward these pseudonymized notifications to our group companies and cooperation partners, to the extent these are likewise obliged to notify their respectively competent health authorities.
6.Subscription to our newsletter
On our Website, you may subscribe to receive our newsletter. Based on your prior consent, we will collect and use the email address you indicate for providing you with the newsletter (Art. 6(1)(a) General Data Protection Regulation).
If you wish to receive a customized newsletter, you may, on a voluntary basis, provide us with the following additional information:
Name and surname
7. Use of form for Color Ring Sample Sheet
On our Website, you may order a color ring sample sheet. We will collect and use the address details you indicate for providing you with the sample:
First Name, Last Name
Address (Street, House no., City or Town, Zip code, Country)
Contact details (E-mail address, Phone number)
Details about the application of the sheet (place and size)
You are welcome to provide us with the following optional information:
- Responsible person for this project (Name, E-mail address)
For subscription to our newsletter we use the so-called double opt-in procedure. After you have subscribed to the newsletter on our Website, we will send you a message to the indicated email address asking for your confirmation. If you do not confirm your subscription, your subscription will automatically be deleted. In order to prevent any misuse of your personal data, we will log your subscription and confirmation, filing the IP address you use when subscribing, the time of your subscription and confirmation, the messages sent by us regarding your subscription, and the wording of your subscription and confirmation.
You may at any time with future effect revoke your consent to receive our newsletter. To declare that you wish to unsubscribe, you may use the respective link included in all newsletters, or refer to the contacts indicated below.
8. Use of the recommendation function
If you wish to recommend us to others, you can do so by using the recommendation function on our Website. You may, in your and our legitimate interest, send a message to any person if you assume that the recipient wishes to receive such information.
Persons, who do not wish to receive messages via our recommendation function, may request to be included in a list of blocked recipients by following the directions included in the respective message.
9. Use of e-cards
You may send eCards to others by using the e-cards function available on our Website. You may, in your and our legitimate interest, send an e-card to any person if you assume that the recipient wishes to receive such e-card. For this purpose, we process the information you provided in the e-card (like addressor, content and email address of recipient).
Persons, who do not wish to receive e-cards via our Website, may request to be included in a list of blocked recipients by following the directions included in the respective message.
II. Transfer of data for commissioned processing
For the processing of your data we will to some extent use specialized service contractors. Such service contractors are carefully selected and regularly monitored by us. Based on respective data processor agreements, they will only process personal data upon our instruction and strictly in accordance with our directives.
III. Processing of data outside the EU / the EEA
Your data will in part also be processed in countries outside the European Union (“EU”) or the European Economic Area (“EEA”), which may have a lower data protection level than European countries. In such cases, we will ensure that a sufficient level of protection is provided for your data, e.g. by concluding specific agreements with our contractual partners (copy available on request), or we will ask for your explicit consent to such processing.
B. Information regarding your rights
The following rights are in general available to you according to applicable data privacy laws:
Right of information about your personal data stored by us;
Right to request the correction, deletion or restricted processing of your personal data;
Right to object to a processing for reasons of our own legitimate interest, public interest, or profiling , unless we are able to proof that compelling, warranted reasons superseding your interests, rights and freedom exist, or that such processing is done for purposes of the assertion, exercise or defense of legal claims;
Right to data portability;
Right to file a complaint with a data protection authority;
You may at any time with future effect revoke your consent to the collection, processing and use of your personal data. For further information please refer to the chapters above describing the processing of data based on your consent.
If you wish to exercise your rights, please address your request to the contact form or to our company data protection office indicated below.
If you are a resident of California or Nevada in the United States, you may have additional rights regarding your personal data. More information may be found here.
For any questions you may have with respect to data privacy, please use the provided contact form or contact our company data protection officer at the following address:
Group Data Protection Officer
D. Amendment of Privacy Statement
We may update our Privacy Statement from time to time. Updates of our Privacy Statement will be published on our Website. Any amendments become effective upon publication on our Website. We therefore recommend that you regularly visit the site to keep yourself informed on possible updates.
Last updated: March 18, 2021