Merchandising

Roundup^® Brand

Merchandise that features the Roundup^® brand mark should use the branded color palette. The merchandise color will determine the appropriate mark for usage (see examples below). If the vendor cannot closely match the Roundup brand PMS colors, use black or reverse (white).

White and Light Color Applications

Color must be light enough for the brand mark colors to separate from the background.

Black and Dark Color Applications

Color must be dark enough for the brand mark colors to separate from the background.

Co-Branded Merchandise

When the Roundup brand mark appears with other brand marks, the approved color palettes for each brand should be used (see Co-Branding).