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The Bayer brand is our most valuable intangible asset, expressing who we are and what we stand for.
Unleashing our brand's full potential takes a consistently applied visual, verbal, sonic, and spatial stakeholder experience. Discover how you can bring the Bayer brand to life with our holistic brand identity.
Welcome to our Brand Academy.
This is a place where you'll find educational content on how to increase the value of our brand.
Where to find numerous license free media assets
Details of access and a change of password for external users and the news archive.
When the app reaches the end of its lifecycle, it should be removed from the app store. This is especially important if it is no longer possible to support an app.
Request the decommissioning of an app (available only on the Bayer intranet)