Online Banners

These guidelines define the principles of utilization of our employer branding design in online banners to ensure the proper use of Bayer’s employer branding visual identity.

 

Design of headline

The headline always consists of two prompts: the hero headline and ‚Be Bayer‘ as unchangeable element. The design and the colors used depend on the image chosen. Headline design

 

Vertical online banners

Banner 220 x 700 pixel  

Horizontal online banners

Banner 800 x 150 pixel

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Banner 728 x 90 pixel

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