Office Applications

Everything we say and do contributes to our brand – and the way we present ourselves in office applications counts. Every document we send out to a contact should reflect Bayer’s visual identity in the same way as other media. Why? It demonstrates that we live our Bayer values in a consistent, professional, and authentic way.

Stationery

Sending a letter or giving someone a business card is a great chance to showcase the Bayer brand.

Presentations

Binding PowerPoint templates ensure a consistent brand image and a strong corporate icon, the Bayer Cross.

Scientific Posters

Scientific poster sessions are a cornerstone of academic conferences and provide a platform for researchers to present their work in a visual format.

Email signature example with generic placeholders: "Firstname Surname" in red, "Position Title," blue slashes, plus contact info, organization name, and sample address, alongside greeting in German and English.

Mail Footers

The mail footer is the corporate business card in electronic mail.

Mail Header

Design guidelines and an example of the Bayer mail headers used in communications.

Media Material

Specially designed news release templates have been developed to ensure a uniform and impactful representation of our corporate identity.

A tablet with a green screen and a smartphone with a red screen are displayed side by side on a blue background.

Background Images

Three background images have been developed for the desktops of Bayer PCs and laptops.

Data visualizations

How to create graphs, reports and dashboards in the platform of Microsoft Power BI by using the correct color code.

Contact

If you have any further questions about this or any other section of Bayer Identity Net, please contact:

identitynet@bayer.com