Packaging

Brand Level 3 product packaging includes a Bayer Cross on the front side and a Bayer logotype on the back. The packaging retains the Xtend Crop System label design to ensure alignment among Xtend traits and herbicides.

 

Packaging formats

  Front Back or Base Label
Round bottles with single labels picture Bayer
Round bottles and jugs with a booklet picture Bayer
Jugs with front and back single labels picture Bayer
Jugs with 4 labels and shipping cases picture Bayer

 

How to use the Bayer Cross combined with the brand name on the front side

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Size of Bayer Cross
The Bayer Cross diameter is defined by the height of a capital letter of the brand name. The minimum size of the Bayer Cross is 5 mm in diameter.


Placement of Bayer Cross
The Bayer Cross can be placed on the left- or right-hand lower corner, depending on what best suits your specific design.

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Color of Bayer Cross
Depending on the background, you should use either the black or white Bayer Cross.
Key element: Bayer Cross

 

How to use the Bayer logotype on the base label or back side

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Size of Bayer logotype
The width of the Bayer logotype should be half of the height of a capital letter of the brand name. The minimum width of the Bayer logotype is 10 mm.
 

Placement of Bayer logotype
The Bayer logotype can be placed on the lower left- or right-hand side, depending on what best suits your specific design.

 

Examples 

Contact
If you have any further questions, please contact:
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Frank Breuer
Packaging
Tel.
+49 2173 383523